Archive for May, 2012

Why I Really Wanted to Build Thinglink

Thursday, May 24th, 2012

Thinglink Edit Tags in PlaceI often run a little behind the curve. ThingLinkwas in private beta when I even started noodling with an idea of a product like this. I love their concept and implementation (Drat. Another fantasy idea outdone by real world products!)

Yet, there are two key components that I see as still missing for ThingLink – (more…)

Shortcuts to Blogger Media and Publicity for Your Business

Tuesday, May 15th, 2012

Blogger icon

Best practices may not be the most practical when it comes to getting coverage for your business. If you’re a small startup or a bootstrapped company, you probably don’t have the time or money to do all the right things. If you have to take shortcuts, can you still get bloggers to cover your startup without the relationship building many social media pundits suggest? Certainly, though it will still take some work on your part. (more…)

SEO and Social Media Top Inbound Lead Gen

Wednesday, May 9th, 2012

The good people over at Marketing Sherpa have sent out another insightful Chart of the Day. In the recently released MarketingSherpa 2012 Inbound Marketing Handbook, we asked more than 1,500 search marketers about the importance of their top inbound lead sources. Nearly 95% of marketers report that SEO has become more important as an inbound marketing lead source. At first glance, you may feel “yeah, I knew that” but it’s worth a deeper look. (more…)